
From Rituals to Riches: Eid-ul-Adha’s Untapped Economic Potential in Pakistan
Pakistan’s religious tourism, animal sacrifice and related exports collectively make up for at least $7.8 billion worth of economics, annually, where spending include estimated $3.5bn on outward religious tourism, and $3.0bn of sacrificial spend, while earnings...

Pakistan’s Branchless Banking Transactions Cross 1Bn Mark in 2QFY24
For the first time in Pakistan, the total number of Branchless Banking (BB) transactions crossed 1 billion mark in a single quarter in 2QFY24 (Oct-Dec23). This achievement signals a shift towards digital finance and highlights the changing dynamics of financial...

Charting the Course: What Lies Ahead for Pakistan’s Startup Ecosystem in 2024
The year 2024 started with a slow pace for startups in Pakistan after reaching $72 million in 2023 and $347 million in 2022. The trend mirrored the global VC slowdown, with a 35% year-over-year decline from the investment levels of 2022, and remaining flat...